Marisol Ciovacco

Amazon’s $35M Fine: A Cautionary Tale of Employee Surveillance and the Quest for Balance

Ever since the pandemic gave way to a rise in remote and hybrid work models, a new issue has arisen. How can employers ensure employees meet productivity levels when they are not in the office? The need to confirm that employees remain efficient while working offsite has led to an upsurge in employee monitoring software. With an overall interest in employee tracking software having jumped up 122% since 2022, it’s clear that leaders are hoping to receive some benefit from the many surveillance op

From Quiet Quitting to Loud Resentment: Tackling Resenteeism in Today’s Workforce

After the Great Resignation saw over 70 million people quit their jobs between April 2021 and April 2022, the remaining employees were left to deal with the aftermath. Those who stayed in their positions would have to take on more responsibilities, leading to overworking, burnout, and eventually the viral TikTok trend known as quiet quitting. By now, many HR leaders are familiar with the term and the signs that employees are only looking to do the bare minimum that will keep them from being laid

Swipe Up to Step Up: Boosting Sales with Influencer Ingenuity

Recent findings from HubSpot’s consumer trends survey highlight the significant impact of influencer marketing, particularly among younger audiences. The survey revealed that 21% of social media users aged 18-54 have made purchases based on influencers’ recommendations, with this figure rising to 32% among Gen Z users. Furthermore, 31% of social media users express a preference for discovering new products through influencers over other forms of social media content. These statistics underscore

Ethics Equals Earnings: Crafting Cash from Core Value

Aligning brand values with customer expectations not only fosters loyalty but also drives substantial business growth. Businesses that embrace social sustainability see notable revenue increases, underscoring the economic benefits of aligning with evolving social values. How can companies adapt to ensure their brand values meet these expectations? Read on to discover actionable strategies that enhance both customer engagement and business performance.

The Intersection of Brand Values and Custom

Recruiting Gen Z: Adapting Strategies to Overcome the Labor Shortage

The post-pandemic world has shifted the working landscape like never before. Companies were pushed to adapt to the “new normal” by implementing remote/hybrid accommodations and increasing focus on employee wellness. Despite all the changes that companies have made in an attempt to stay afloat, the U.S. is still facing a major labor shortage. On the surface, Gen Z’s addition to the workforce should be a relief to recruiters. As Gen Z makes up 27% of the global workforce with an expectation to ove

The Talent Tightrope: Balancing Act Between Scarcity and Retention

In an era where the balance of job supply and demand teeters precariously, the United States sees a staggering 75% of U.S. employers grappling with the daunting challenge of filling open positions. This talent scarcity crisis, accentuated by a confluence of factors including the aftermath of pandemics like COVID-19, the rapid pace of technological change, and societal shifts such as the Great Resignation, demands inventive solutions. As organizations vie for a limited pool of skilled individuals

Confronting Unconscious Bias: The Crucial Step in DEI Success

In a world where companies aim to strengthen their Diversity, Equity, and Inclusion (DEI) efforts, they must also tackle the obstacles that work against the success of these initiatives. Bias is just one interference that leaders will have to address, but it is also one of the most damaging if left unchecked. While many different types of bias may be present in the workplace, they are usually expressed in the form of unconscious bias. These biases manifest as stereotypes or prejudices toward peo

Hybrid Harmony: Building a Thriving Culture in Hybrid Settings

In a hybrid context, organizational culture relies heavily on how connected employees feel with their team despite the physical distance from one another. It’s this sense of unity that helps maintain strong links, fostering a sense of belonging that stimulates opportunities for collaboration. However, as employees have been working separately for extended periods, they may have developed individual work cultures. While a completely on-site team might function under one culture, a high-functionin

Segment and Conquer: Customizing the Consumer Experience

Personalizing the customer journey is crucial in today’s competitive market, as consumers increasingly reject one-size-fits-all shopping experiences. Studies underscore this shift: 71% of consumers report frustration with impersonal shopping experiences, 74% are annoyed by non-personalized website content, and a compelling 91% are more likely to shop with brands that provide relevant offers and recommendations. These statistics highlight the growing demand for tailored interactions throughout th

Conquer the Short-Form Video Galaxy: TikTok, Reels, & Shorts Unleashed

As the digital world evolves, short-form video content stands out as a crucial battleground for marketers vying for the attention of younger demographics. The rise of platforms like TikTok, Instagram Reels, and YouTube Shorts has ushered in a new era of digital marketing, where engagement, creativity, and timing are key to capturing the hearts and minds of viewers. But with these opportunities come challenges...

Transforming Workplace Culture: 3 Key Strategies for Boosting Employee Engagement and Retention

In a post-pandemic era where employee retention has become increasingly difficult, developing a strong work culture has become a priority for many companies. Research has revealed that 46% of job seekers see company culture as an important factor when applying to companies, and 35% of workers would decline “the perfect job” if they didn’t feel like they would fit in with the company’s culture. In a similar vein, employees are 24% more likely to quit their jobs if they do not approve of their com

Transforming HR: Five Steps to a More Human-Centric Culture

In today’s dynamic workplace, the focus on human-centric culture is more pronounced than ever, emphasizing the necessity for HR professionals to lead with empathy, prioritize employee well-being, promote inclusivity, encourage open communication, and foster continuous growth. Explore how these foundational steps can transform your organization, making it not just a place to work, but a place where people feel they truly belong and can achieve their full potential.

Empathy in leadership isn’t ju

Burnout to Bright Out: Illuminating Paths to Employee Well-Being

In a revealing survey conducted by Gallup, it was found that employees struggling to thrive at work reported significant challenges: 61% of these individuals indicated a higher likelihood of experiencing burnout, while 66% faced a greater propensity for daily worry. These stark figures highlight the urgent need for effective employee mental health programs within the workplace. To address this critical issue, here are three pivotal strategies designed to foster a supportive and mentally healthy

Level Up Learning: 3 Steps to Effective Game-Based Learning

Embracing game-based learning (GBL) in educational settings marks a transformative step towards interactive and impactful teaching methodologies. By carefully considering these three foundational steps for initiating a GBL program, principals can ensure a seamless integration that not only captivates students’ interest but also significantly enhances the educational value, paving the way for a more interactive and enriched learning environment.

Before launching a GBL initiative, school principa

The Classroom Conundrum: Unraveling the Trials of America’s Teachers

The Pew Research Center’s report “What’s It Like To Be a Teacher in America Today?” sheds light on the significant challenges faced by public K-12 teachers, highlighting stress, dissatisfaction with the profession, concerns about student academic performance and behavior, and classroom obstacles. Key points include:

Job Sentiment: A significant 77% of teachers reported frequently experiencing high-stress levels, contributing to a challenging work environment. This pervasive stress has led to 52

The Prepared Principal: Choreographing Calm in the Eye of the School Storm

In light of the findings from Motorola’s K-12 School Safety 2023 Survey Report, which revealed that 66% of parents consider school safety a primary factor in school selection, and 72% of teachers deem it crucial in deciding where to teach, the role of school principals in crisis management is more critical than ever. Ensuring a secure learning environment is paramount for maintaining trust and confidence among students, staff, and parents. Below are five enhanced strategies for K-12 school princ

Trend Micro’s 2023 Cybersecurity Report: Navigating the New Age of Digital Threats

Trend Micro has unveiled its 2023 Annual Cybersecurity Report, shedding light on the pivotal cybersecurity events and trends of 2023. This comprehensive document features an in-depth analysis, key data highlights, and expert insights into various domains of cyber threats. Here’s a snapshot of what awaits you in this detailed exploration of the year’s most significant cybersecurity developments.

APT34 is pioneering the development of cutting-edge malware, setting new standards in cyber warfare,

Talk, Tap, Telehealth: Tripling Down on Tech for Accessible Care

In the United States, approximately 42.5 million individuals live with disabilities, as reported by the U.S. Census Bureau. This substantial demographic underscores the critical need for hospitals to prioritize accessibility, ensuring that every patient, regardless of their physical capabilities, receives optimal care. To this end, here are three enhanced strategies hospitals can employ to improve accessibility:

Voice-activated technologies offer a revolutionary way for patients with mobility c

Comprehensive Safeguarding: Elevating Hospital Environments through Multidimensional Security Solutions

In an era where security threats are increasingly sophisticated and the healthcare environment is more complex, the implementation of robust security measures like access controls, advanced technology integration, and comprehensive fire safety protocols is essential. These strategies not only safeguard against external threats but also enhance the internal management of hospital operations, establishing a secure and conducive environment for patient care and staff efficiency.

To maintain safety

Decoding the Depths: How the Dark Web Shapes Our Cyber Defenses

Dive into the multifaceted world of the internet, from the surface web’s easily accessible content to the shadowy corners of the dark web. While the surface web is open to the public, the dark web operates under layers of anonymity, harboring a realm far removed from conventional online activity. This hidden expanse, known for its stringent privacy measures, becomes a focal point for cybersecurity, harboring both innovative utilities and potential cyber threats.

Exploring the Layers of the Inte